The Sales Sage: 

“Life is the sum of all your choices” – Albert Camus

I recently finished the book “10-10-10: A Life Transforming Idea”by Suzy Welch and have to say it really did transform the way I look at decision making. 

First, let me say – I gain nothing from this endorsement other than passing along what I consider sound advice that I have incorporated into my life.  The only link to the book is to the actual site of the author – not amazon.com or any other book selling site.

Now that disclosure is out of the way…

The basic principle of 10-10-10 is to base all your decisions on the impact they will make on your life in the next 10 minutes, 10 months and 10 years.  Of course, it doesn’t need to be those exact time increments, but rather the idea of the immediate future – intermediate future and long term future.

THAT IS IT.

The reason I love this book so much, is Suzy writes in a style that is very conversational – as you read the book – you feel like she is sitting next to you telling you a story…rather than preaching a lofty concept.  This makes it very easy to understand and even better – quick to get through…after all, who has time to spend weeks laboring over a new management book?

Each chapter is woven around examples of how real people applied 10-10-10 in their life and came out with different conclusions.  Sometimes, very difficult situations were faced, but in the end – the decisions were based on logic and facts, rather than the usual…GUT or emotions.

It doesn’t matter if you are facing small or large issues – 10-10-10 can help guide you to a solid conclusion.  I highly recommend everyone go out and read 10-10-10 - it really will transform your life.